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3 Tips For Fitting Your Customers And Not Just Your Fit Model

The goal with a fit model is to get the garment to fit your average customer, not to make a bespoke garment just for the model. I think that makes a difference. Here are things to keep in mind during fittings to make sure you are fitting your customers and not just your fit model.

Are Plus Sizes Actually Harder To Fit?

Fashion Design, Fit, Patternmaking, Sizing

In the fashion industry or not, it seems like the assumption is that plus sizes are harder to fit. But, is it actually true that plus sizes are harder to fit or has our society spent so much of its attention dressing thin people that it has made us wary of dressing larger bodies?

How To Clearly Communicate Fit Comments (Even If You Aren’t A Technical Designer)

Fit, How To

It is rare that that very first sample will be 100% exactly what you wanted. So how do you relay to your patternmaker the changes you want to make? In this post, we’ll look at five things you can do to clearly communicate your desired changes even if you aren’t a technical designer.

What It Means To Have Production-Ready Patterns

Industry Basics, Patternmaking

Have you ever heard the term “production pattern” and wondered what that really meant? There are actually clear differences between just any regular pattern and one that is production-ready. Plus, there and reasons why you don’t want to (and sometimes can’t) go into production with just any pattern.

6 Types Of Products That Can Make Money For Your Fashion Brand

Costing, Fashion Business

Without a plan for how your designs will make your brand money, you won’t be able to continue to share your designs with the world. The good news: there is more than one way that the products in your collection can affect your customer and your bottom line.

Why Being Niche Is Better For Your Fashion Brand

Fashion Business

It seems backwards that the smaller the audience or demographic that you focus on, the more sales you’ll get, but I’ve seen it happen over and over again in my clients’ businesses and in my own. Being hyper-focused that puts you in the sweet spot where your ideal customers are waiting for you.

Gift Fashion That Fits This Small Business Saturday

Fashion Business, Fashion Resources

These brands each create thoughtful fashion that is made to fit your lifestyle and your body, and your personality! You’ll feel the personal touch, quality, and care when you wear their pieces and you’ll be supporting these small businesses, their local economies, and their families.

What You Really Get When You Hire A Patternmaker (It’s More Than Just A Pattern)

Costing, Industry Basics, Patternmaking, Product Development

It is pretty obvious that you will get a pattern when you hire a patternmaker – it’s in the name. Working with a patternmaker can benefit your brand in many other ways as well. What you get when you hire a patternmaker is more than just a pattern. Here are some additional things you’ll receive.

As A Patternmaker, These Are My 5 Biggest Fit Pet Peeves

Fit, Patternmaking

When there are fit issues, both of the look and function are compromised in the final garment. There are certain fit issues that I see over and over and there are five I find the most egregious. The good news is that they can all be fixed with a well-fitting pattern!

3D & Physical Samples – Reasons Your Fashion Brand Can Benefit From Both

Fit, Product Development, Sustainability

As realistic as 3D has become, though, there are still things that only a physical sample can do for your brand. For these reasons, I recommend using a combination of 3D and real life samples during product development so your brand can get the best of both (digital and physical) worlds.

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