It is rare that that very first sample will be 100% exactly what you wanted. So how do you relay to your patternmaker the changes you want to make? In this post, we’ll look at five things you can do to clearly communicate your desired changes even if you aren’t a technical designer.
Without a plan for how your designs will make your brand money, you won’t be able to continue to share your designs with the world. The good news: there is more than one way that the products in your collection can affect your customer and your bottom line.
As realistic as 3D has become, though, there are still things that only a physical sample can do for your brand. For these reasons, I recommend using a combination of 3D and real life samples during product development so your brand can get the best of both (digital and physical) worlds.
Mixing fabrics or prints within the same garment is a fun way to add a unique twist, interesting texture, or creative design detail to your style. But, beyond patchworking a beautiful design, mixing fabrics in a way that is efficient in production and holds up to consumer use, takes some technical planning to get right.
You want to keep a high level of quality for your brand and want to feel in control of doing so. There are things you can do as the brand owner to stay in control of product quality even if you aren’t technical, can’t open your production files, or don’t know how to sew.
Join me for this special episode 50 as I chat with three of my fellow patternmaker and product developer friends about how you can develop fashion that fits your customer, lifestyle, and values. We share our best industry tips and expert advice on making clothes that really fit – and building best practices for your […]
When doing anything for the first time – including starting a fashion brand, it is inevitable that mistakes can be made. But, many mistakes can be avoided. These are the four most common mistakes I’ve seen new brands make and what you can learn from those mistakes in order to avoid them in your business.
Many brands I’ve talked to want to become size-inclusive, but have had to limit their initial size range due to financial or logistic reasons in the meantime. So, when you are able to invest in extending your size range, how do you go about adding the new sizes to your existing styles?
The thing about design is that it is subjective. So, how do you know which designs to produce and when the development process is complete? Today’s post is all about how to know when you’ve perfected the design and fit of your garment. (Hint: it has almost nothing to do with the garment itself.)
In episode 46, Sharae Averhart, the designer and business owner behind the plus-size petite fashion brand MoraRae, shares the role fashion has played in her life and career and how through all her experience, she has learned to approach fashion design with compassion, empathy, and problem solving. Hi! I’m Sharae, the owner and designer behind […]
