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Positive Opportunities For Your Small Fashion Business Amid COVID-19 Quarantines

There is no doubt that the events surrounding the COVID-19 pandemic have affected each of our lives. But despite the situation, there are things your small fashion business can do to create positive opportunities during this pandemic. Here are a few ideas to get you brainstorming.

How Far Ahead of Season Should You Be Designing?

Fashion Business, Fashion Design, How To, Industry Basics

On one hand, you want to wait as long as possible to start designing so you can make better predictions about what will sell well for the season. On the other hand, you want to give yourself enough time to get the designs made. Set your design timeline by working backwards from your release dates.

Who Should be Your Fit Model?

Fit, Industry Basics, Product Development, Sizing

Good fit is so important to the success of your designs. To get it right, the fit for each design needs to be tested and tweaked on a fit model during the development process. Your fit model represents your customer and is specific to your brand.

Why Every Small Fashion Brand Should Go to the The Fabric Shows Sourcing Show

Costing, Fashion Resources

You are missing out if you’ve never been to a The Fabric Shows (formerly DG Expo). The Fabric Shows are wholesale sourcing trade shows catering to small brands with vendors that offer low-minimums and in-stock programs. The show offers so much and here’s why I think every small fashion brand should attend.

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