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How to Cost Your Apparel Products

You’ll need to consider the cost to make your designs and set prices that will make you a profit. Costing apparel products can seem like a moving target, but there are some formulas you can use to calculate costs and prices so you can make informed money decisions.

How To Get Fashion Products Made For Your Brand

Fashion Business, How To, Product Development

Have you ever wanted to start a fashion brand and wondered how to actually get the products made? There is more than one way you can get products made for your fashion brand. You have several options depending on how much product customization you want and how much you have to invest in product development.

Why Knowing Your Customer is so Important for Your Fashion Business

Fashion Business, Industry Basics, Mindset, Product Development

It should be no surprise that your customer should be at the center of your fashion business. It is her needs that your business serves. Having a clear idea of who your customer is can guide your marketing, determine what opportunities to pursue, and help you design products.

5 Ways You Can Choose to Value People and Planet in Your Fashion Business

Ethics, Fashion Business, Fashion Resources, Mindset, Sustainability

Fashion Revolution Week is about highlighting the need for greater transparency, social and environmental responsibility, and fair working conditions in fashion. With our choices, we can shape a better future with our design, manufacturing, and purchases. Here are five choices you can make in your fashion business to start building a better future for fashion.

Direct-to-Consumer vs. Wholesale – How Their Apparel Development Timelines Differ

Product Development

Your product development timeline and steps involved will vary depending on the distribution channels of your fashion business. Understanding the differences will help you best plan your product launches and help you navigate shifting from one to the other if that is the next step to grow your brand.

Positive Opportunities For Your Small Fashion Business Amid COVID-19 Quarantines

Fashion Business

There is no doubt that the events surrounding the COVID-19 pandemic have affected each of our lives. But despite the situation, there are things your small fashion business can do to create positive opportunities during this pandemic. Here are a few ideas to get you brainstorming.

My Top Resource Recommendations to Help You Grow Your Apparel Brand This Year

Fashion Resources

Around New Year’s there is always a focus on dreaming of what’s next and making goals to get there. If one of your goals this year is to launch or grow your apparel brand, here are my top resource recommendations that will help you make it happen.

Finding the Right Fabric for Your Design – Where (and Where Not) to Look

Fashion Resources, Industry Basics

Sourcing and buying fabric as an apparel brand is very different from purchasing fabric as a retail customer. As an apparel brand, you’ll want to find fabric suppliers that provide wholesale pricing and fabric continuity. Depending on your brand’s size and what fabric you need, you have different options available to you for buying fabric.

Finding the Right Fabric for Your Design – How to Articulate What You are Looking for

How To, Industry Basics

You know what qualities you want in the fabric, but how do you describe what you are looking for? Most suppliers don’t have swatches of every fabric they offer available for you to look at and feel, so it is important to know how to communicate your fabric needs with the proper terminology.

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