How Fitting® Podcast

Tired of clothes that don’t fit from a fashion industry that doesn’t care?

If you’ve set out to do better with your brand, How Fitting® is the podcast for you. Hear how relatable fashion design entrepreneurs fit their customer, lifestyle, and values, meet factories, and learn practical tips from experts so you can create a perfect fit in your fashion business.


Want to share how your brand fits your customer, lifestyle, and values on the How Fitting® podcast? I’d love to have you as a guest on an upcoming episode.


Making Fashion Fit Your Way with Rivky Itzkowitz of Impact Fashion

How Fitting
How Fitting
Making Fashion Fit Your Way with Rivky Itzkowitz of Impact Fashion
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In episode 87, life-long lover of fashion and modest dresser, Rivky Itzkowitz, shares how she makes fashion work for her and other women like her through her brand Impact Fashion. Rivky seamlessly weaves her Orthodox Jewish values, skillful design and patternmaking, and fashion sense into each piece for sizes 2-28.  Rivky Itzkowitz is a fashion […]

The Future of On-Demand Production with Kirby Best of Bespoke Manufacturing Company

How Fitting
How Fitting
The Future of On-Demand Production with Kirby Best of Bespoke Manufacturing Company
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In episode 86, Kirby Best, the CEO & President of the innovative on-demand factory Bespoke Manufacturing Company, talks about what on-demand production is and what it means for the future of fashion. Learn the pros and cons of an on-demand model and how to know if it is a good fit for your fashion business. […]

The Intimate Details of Lingerie Design And Start-Up Life with Kristen Anderson of KRSTN NDRSN and Iteration

How Fitting
How Fitting
The Intimate Details of Lingerie Design And Start-Up Life with Kristen Anderson of KRSTN NDRSN and Iteration
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In episode 85, design agency founder and intimate apparel brand co-founder Kristen Anderson reveals the inner workings of the lingerie and swim industry. Kristen speaks from her experience as an in-house designer, freelancer, intimate apparel design agency owner of KRSTN NDRSN, and co-founder of the intimates brand Iteration sharing the lessons she’s learned and the […]

Filling The Gap In Smart, Sustainable Closets with Sophie Kissling of UPPERCASE

How Fitting
How Fitting
Filling The Gap In Smart, Sustainable Closets with Sophie Kissling of UPPERCASE
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In episode 84, UPPERCASE founder and designer, Sophie Kissling, tells us what she’s learned, the mistakes she’s made, and the smart choices she’s made throughout her career as a designer and personal stylist. She now weaves her experience seamlessly into smart closet services – including wardrobe edits and the UPPERCASE line that fills the gaps […]

Powerful Impact Beyond the Clothes with Sadie Burton of FRST John

How Fitting
How Fitting
Powerful Impact Beyond the Clothes with Sadie Burton of FRST John
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In episode 83, Sadie Burton shares her story about starting her fashion brand, FRST John, with a focus on real women, real life, and real impact on her community. Hear what she’s learned about designing, marketing, and wholesaling and the big plans she has for FRST John’s impact in the future. FRST JOHN is a […]

Style Fit For The Petite Professional with Sopi Mitil of The Sopi Mitil Co.

How Fitting
How Fitting
Style Fit For The Petite Professional with Sopi Mitil of The Sopi Mitil Co.
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In episode 82, hear how attorney-turned-designer Sopi Mitil turned her frustration with the lack of well-fitting petite professional attire into a business: The Sopi Mitil Co. The brand offers short (but not just small) women stylish, professional attire that fits curves like a glove without a trip to the tailor.  The Sopi Mitil Co. is […]

The Basics of Timeless Slow Fashion with Emily Bracey of Juuney

How Fitting
How Fitting
The Basics of Timeless Slow Fashion with Emily Bracey of Juuney
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In episode 81, hear how Emily Bracey took what she learned in fashion school in a whole new direction that focuses on timeless, slow fashion, and ethical fashion in her brand Juuney. Inspired by her grandma June’s purposeful and resourceful closet, Emily creates basics that can go from a wedding to naptime and are made […]

Adding Color (and A Twist) to Midwestern Basics with Joie LaFrentz of Jola

How Fitting
How Fitting
Adding Color (and A Twist) to Midwestern Basics with Joie LaFrentz of Jola
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In episode 80, Joie LaFrentz shares all the thoughtful decisions that go into designing for Jola, her line of colorful basics with a twist . Learn how she balances design, production, sales, and admin for her business all from remote Iowa.  Joie LaFrentz was born and raised in Iowa and has always had a love […]

Thoughtful Style that Petite Women Want to Wear with Jenna Loyal of Pro Hac Vice

How Fitting
How Fitting
Thoughtful Style that Petite Women Want to Wear with Jenna Loyal of Pro Hac Vice
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In episode 79, hear how Jenna Loyal, the founder of Pro Hac Vice, has created a fashion-forward brand that petite women actually want to wear – all while working a full-time day job. With thoughtful fit, feminine details, and quality fabrics, Pro Hac Vice serves style in just the right proportions. Jenna Loyal is the […]

Universal Design for All Abilities with Stephanie and Mary Cayten Brakefield of Brakefields

How Fitting
How Fitting
Universal Design for All Abilities with Stephanie and Mary Cayten Brakefield of Brakefields
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In episode 78, mother-daughter duo Stephanie and Mary Cayten Brakefield share their passion for universal design that is fun, comfortable, and accessible. Their brand, Brakefields, is built on the idea that designing accessibility is better for people of all abilities and that fashion should be functional without sacrificing style. It’s funny how the sum of […]