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How To Extend Your Size Range For Existing Styles

Fit, How To, Sizing

Many brands I’ve talked to want to become size-inclusive, but have had to limit their initial size range due to financial or logistic reasons in the meantime. So, when you are able to invest in extending your size range, how do you go about adding the new sizes to your existing styles?

Elevating Casual Classics with Morgan Shapero of Shapero

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Elevating Casual Classics with Morgan Shapero of Shapero
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In episode 47, Morgan Shapero shares how after over 20 years working as a designer in NYC, she relaunched her own brand Shapero in 2021 – and how that experience provides both freedom to design and do business her own way as well as new skills that help her in her day job. Morgan Shapero […]

Bringing Vintage Beauty to Modern Peculiar Souls with Victoria Cates of Potion23

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Bringing Vintage Beauty to Modern Peculiar Souls with Victoria Cates of Potion23
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In episode 40, Victoria Cates gives us a peek into the creative dollhouse of her whimsical, vintage-inspired slow fashion brand: Potion23.  Victoria Cates, Owner and Designer of Potion23, was born and raised in New York, earned a degree in fashion design at the Beverly Hills Design Institute in Los Angeles, and now calls St. Louis […]

Lessons Learned as a NYC Sleepwear Startup with Elizabeth Frenchman of Fichu Bedwear

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Lessons Learned as a NYC Sleepwear Startup with Elizabeth Frenchman of Fichu Bedwear
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In episode 32, Elizabeth Frenchman shares what worked and what didn’t about starting a sleepwear brand in her home town of NYC after retiring from a career in graphic design. Elizabeth Frenchman is an apparel designer who adheres to the “less is more” philosophy as well as G-d being in the details. She was born […]

Making Loved Clothes Last with Alexis Giger of Little Cliff

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Making Loved Clothes Last with Alexis Giger of Little Cliff
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In episode 25, Alexis Giger talks about her career in fashion from design school, to working for fashion brands big and small, to starting her own mending business during the pandemic in order to make loved clothes last. Alexis Giger is a fashion designer and textile mender based in St. Louis, MO. She graduated in […]

Embracing Your Unique Heritage and Creativity with Bhavana Jain of BHAV

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Embracing Your Unique Heritage and Creativity with Bhavana Jain of BHAV
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In episode 24, Bhavana Jain shares about her entrepreneurial journey and how she celebrates and shares her cultural heritage through her women’s fashion brand BHAV. Bhavana Jain is CEO and lead designer of BHAV. BHAV is a women’s contemporary clothing brand based in Chicago, IL. The line is inspired by the rich diversity of South […]

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