HF#30 Adjusting Your Swimsuit Not Your Body with Alexa McNeal of Cedar & Sand Swim

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HF#30 Adjusting Your Swimsuit Not Your Body with Alexa McNeal of Cedar & Sand Swim
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In episode 30, Alexa McNeal of Cedar & Sand Swimwear (now Bold Beach Swim) shares why and how she launched a swimwear brand in October 2020 where every suit is made to adjust to your body – not the other way around.

Alexa has been designing adjustable swimwear for every body type since October 2020 when she launched her brand Cedar & Sand Swimwear.

Alexa McNeal of Cedar & Sand Swimwear on how fitting podcast episode #30

In this episode, you’ll learn:

  • The frustrations with swimwear that led Alexa to start her own swimwear line
  • How she gauged interest in her designs and brand idea with an Instagram story
  • How she found her factory
  • What Alexa brought to the first meeting with her factory
  • How Alexa tested the fit of her designs on multiple body types
  • How Alexa launched 7 suits, landed a wholesale deal, and showed at her first trade show — all in the first year of business
  • How Alex balances doing all the things as a solo-entrepreneur
  • Alexa’s big goals for Cedar & Sand Swimwear

People and resources mentioned in this episode:

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