The goal with a fit model is to get the garment to fit your average customer, not to make a bespoke garment just for the model. I think that makes a difference. Here are things to keep in mind during fittings to make sure you are fitting your customers and not just your fit model.
In the fashion industry or not, it seems like the assumption is that plus sizes are harder to fit. But, is it actually true that plus sizes are harder to fit or has our society spent so much of its attention dressing thin people that it has made us wary of dressing larger bodies?
In episode 63, Tigist Ketema recalls the demoralizing fitting room experiences trying to find workwear that fit her curvy, petite frame and shares how she felt called to solve that for herself and other women by creating something that didn’t exist before: a luxury workwear brand designed and made just for petite women. Tigist Ketema […]
In episode 62, hear how Bianca Bellantoni has built her sustainable fashion brand, Bellantoni, to be kind to animals and the planet – and how she’s grown as a designer and business owner in the process. Bianca Bellantoni is a Canadian designer and the founder behind the sustainable and cruelty-free clothing brand, BELLANTONI, which she […]
In episode 55, Laura Fisher of Revivall Clothing encourages us to slow down and get in touch with our values, our clothes, and the land around us. She shares the windy path (including a degree in Animal Science) that led her to start Revivall in 2009 and how she’s built the brand to “revive all […]
You’ve heard of fashion made with recycled polyester, but have you heard of fashion made with recycled flowers? In episode 53, Melissa Hargus Pierce gives us a glimpse into the creative and scientific natural dyeing process of Soul Studio – the sustainable, slow fashion brand she started with her mom. Soul Studio is a Natural […]
Mixing fabrics or prints within the same garment is a fun way to add a unique twist, interesting texture, or creative design detail to your style. But, beyond patchworking a beautiful design, mixing fabrics in a way that is efficient in production and holds up to consumer use, takes some technical planning to get right.
In episode 52, discover how Claire Thomas-Morgan weaves exploration and imagination into her high-end childrenswear line Vivi Design Studio and how her business has grown into its unique identity over the years. Claire Thomas-Morgan started out in fashion in the early 2000s, earning her BFA in fashion design from Washington University in St. Louis and […]
In episode 51, Miranda Sam walks us through her decision to discover a new side of fashion by learning industrial sewing before starting her fashion brand made specifically for short women – Shortlisted. Discover how the experience is changing the way she views fashion! “When we talk about body inclusivity these days, we’re most likely […]
When doing anything for the first time – including starting a fashion brand, it is inevitable that mistakes can be made. But, many mistakes can be avoided. These are the four most common mistakes I’ve seen new brands make and what you can learn from those mistakes in order to avoid them in your business.
