In episode 52, discover how Claire Thomas-Morgan weaves exploration and imagination into her high-end childrenswear line Vivi Design Studio and how her business has grown into its unique identity over the years. Claire Thomas-Morgan started out in fashion in the early 2000s, earning her BFA in fashion design from Washington University in St. Louis and […]
In episode 51, Miranda Sam walks us through her decision to discover a new side of fashion by learning industrial sewing before starting her fashion brand made specifically for short women – Shortlisted. Discover how the experience is changing the way she views fashion! “When we talk about body inclusivity these days, we’re most likely […]
When doing anything for the first time – including starting a fashion brand, it is inevitable that mistakes can be made. But, many mistakes can be avoided. These are the four most common mistakes I’ve seen new brands make and what you can learn from those mistakes in order to avoid them in your business.
In episode 49, Erika Neumayer Ehrat shares how she’s built a niche business – Rare Dirndl – creating fashion-forward styles that still honor traditions to help American women celebrate German culture. “I started Rare Dirndl in 2010 because, as an active member of the German community in Chicago, I was so disappointed to see that […]
Many brands I’ve talked to want to become size-inclusive, but have had to limit their initial size range due to financial or logistic reasons in the meantime. So, when you are able to invest in extending your size range, how do you go about adding the new sizes to your existing styles?
In episode 47, Morgan Shapero shares how after over 20 years working as a designer in NYC, she relaunched her own brand Shapero in 2021 – and how that experience provides both freedom to design and do business her own way as well as new skills that help her in her day job. Morgan Shapero […]
The thing about design is that it is subjective. So, how do you know which designs to produce and when the development process is complete? Today’s post is all about how to know when you’ve perfected the design and fit of your garment. (Hint: it has almost nothing to do with the garment itself.)
These last five years has taught me so much about business. And, specifically, about fashion business. Today I’m reflecting on the top five things I’ve learned that have made a difference in my business (and the businesses of my clients, colleagues, and podcast guests) that I think can make a difference in yours as well.
The goal with development is to arrive at a pattern that fits well on as many people in the target market as possible, but even the best-fitting pattern can’t fit everyone perfectly. Because of this, it is worth considering how your designs might be altered so you can design with ease of alterations in mind.
Watching fashion reality TV, you might think that every designer knows how to sit behind a sewing machine and whip up an outfit. In reality, though, many designers don’t or can’t sew at all. There are some things that are important for every designer to know – especially if you don’t know how to sew.
