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Pros and Cons of Being In Your Own Target Market

Many fashion entrepreneurs start their brands to solve a problem that they personally experience. They’re frustrated with the lack of options available and decide to create the product they wish existed. Being a designer in your own target market has unique advantages, but it also has some drawbacks. Let’s look at the pros and cons.

The Impact Of An African-Inspired Brand with Kahindo Mateene of Kahindo

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The Impact Of An African-Inspired Brand with Kahindo Mateene of Kahindo
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In episode 65, Kahindo Mateene shares the inspiration, ethics, and inside entrepreneurial journey of her namesake label Kahindo. With a focus on African textiles, her business is built to empower the women who wear her clothes and the women who make them.  KAHINDO is a New York based ethical fashion brand that is inspired by […]