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Apparel Product Target Costs vs. Actual Costs

Costing, Fashion Business

Design may be the fun part, but costing is what makes sure your business is making enough money to cover your expenses, pay your people, and make a profit. Target and actual costs each serve different purposes, but both work toward the same goal of keeping your customers happy and your business profitable.

For The Love Of Design and Custom Bridal with Janna Volmert of JM Couturière

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
For The Love Of Design and Custom Bridal with Janna Volmert of JM Couturière
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In episode 36, Janna Volmert of JM Couturière walks us through her journey in custom bridal and how the experience is special and significant for both her and her clients.  JM Couturière is a bridal and formalwear design service offering custom gown design, re-design, and intense alterations. Utilizing couture and commercial techniques, JM Couturière can […]

Growing a Slow Fashion Brand in an Online World with 22yr Old Designer Natalia Trevino Amaro of NTA

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Growing a Slow Fashion Brand in an Online World with 22yr Old Designer Natalia Trevino Amaro of NTA
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In episode 34, Natalia Trevino Amaro shares how she’s grown her slow fashion namesake label from a side project out of her parent’s midwest home to her full-time job since graduating from FIT in 2020.  Natalia is a 22 year old fashion designer & content creator focusing on slow fashion and sustainability. In this episode, […]

Workwear Designed for Community with KaLeena Thomas of J. Margaret Weaver

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Workwear Designed for Community with KaLeena Thomas of J. Margaret Weaver
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In episode 33, KaLeena Thomas talks about what was missing in her career wardrobe, how entrepreneurship and community go hand in hand, and the meaning behind her brand J. Margaret Weaver. After more than a decade of struggling to find classic, high quality, and easy-to-care for professional work clothing and accessories, KaLeena Thomas decided to […]

2021: Business in Review

Fashion Business, Fashion Resources

I hope you can also take some time to reflect on this year and celebrate the wins both big and small. Here are some of the highlights that felt significant for my business this year (and I hope some of them have been or will be significant for your business as well!).

2021: Year in Review

Fashion Business, Fashion Resources

I don’t know about you, but for me 2021 was one of the busiest years yet. I’m reflecting on what filled my workdays in 2021. I’m celebrating the milestones, analyzing what worked and what didn’t, and pondering the lessons I learned. Join me for a two-part Alison Hoenes Design 2021 year in review.

Lessons Learned as a NYC Sleepwear Startup with Elizabeth Frenchman of Fichu Bedwear

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Lessons Learned as a NYC Sleepwear Startup with Elizabeth Frenchman of Fichu Bedwear
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In episode 32, Elizabeth Frenchman shares what worked and what didn’t about starting a sleepwear brand in her home town of NYC after retiring from a career in graphic design. Elizabeth Frenchman is an apparel designer who adheres to the “less is more” philosophy as well as G-d being in the details. She was born […]

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