Archives: fashion business tag>

Using Your Gifts To Create A Brand Image with Marquita Chanel L’Vena Collection

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Using Your Gifts To Create A Brand Image with Marquita Chanel L’Vena Collection
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In episode 38, Marquita Chanel of L’Vena Collection shares how she curates her brand image and makes a statement with her handmade jewelry and refashioned vintage creations while staying true to who she is. Marquita Chanel is the owner of Intended Images, LLC which focuses on bringing out the very best in women in regards […]

Good Fit Is Part Of Ethical Fashion

There are many aspects of ethical fashion and they are all important issues in this industry that go back to our values and business ethics. But I think there is another important aspect that gets left out of the ethical fashion conversation – good fit.

The Fun & The Reality of Fashion Entrepreneurship with Laura Briggs of The Shortlist

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
The Fun & The Reality of Fashion Entrepreneurship with Laura Briggs of The Shortlist
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In episode 37, Laura Briggs talks about the fun, work, challenges, and rewards of starting her petite fashion brand, The Shortlist, without any fashion industry experience.  The Shortlist creates gorgeous, limited edition fashion exclusively for petites. In this episode, you’ll learn: People and resources mentioned in this episode: Do you want fashion business tips and […]

Apparel Product Target Costs vs. Actual Costs

Design may be the fun part, but costing is what makes sure your business is making enough money to cover your expenses, pay your people, and make a profit. Target and actual costs each serve different purposes, but both work toward the same goal of keeping your customers happy and your business profitable.

For The Love Of Design and Custom Bridal with Janna Volmert of JM Couturière

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
For The Love Of Design and Custom Bridal with Janna Volmert of JM Couturière
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In episode 36, Janna Volmert of JM Couturière walks us through her journey in custom bridal and how the experience is special and significant for both her and her clients.  JM Couturière is a bridal and formalwear design service offering custom gown design, re-design, and intense alterations. Utilizing couture and commercial techniques, JM Couturière can […]

Growing a Slow Fashion Brand in an Online World with 22yr Old Designer Natalia Trevino Amaro of NTA

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Growing a Slow Fashion Brand in an Online World with 22yr Old Designer Natalia Trevino Amaro of NTA
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In episode 34, Natalia Trevino Amaro shares how she’s grown her slow fashion namesake label from a side project out of her parent’s midwest home to her full-time job since graduating from FIT in 2020.  Natalia is a 22 year old fashion designer & content creator focusing on slow fashion and sustainability. In this episode, […]

Workwear Designed for Community with KaLeena Thomas of J. Margaret Weaver

How Fitting: design a slow fashion business that fits
How Fitting: design a slow fashion business that fits
Workwear Designed for Community with KaLeena Thomas of J. Margaret Weaver
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In episode 33, KaLeena Thomas talks about what was missing in her career wardrobe, how entrepreneurship and community go hand in hand, and the meaning behind her brand J. Margaret Weaver. After more than a decade of struggling to find classic, high quality, and easy-to-care for professional work clothing and accessories, KaLeena Thomas decided to […]

2021: Business in Review

I hope you can also take some time to reflect on this year and celebrate the wins both big and small. Here are some of the highlights that felt significant for my business this year (and I hope some of them have been or will be significant for your business as well!).