![How Fitting: design a slow fashion business that fits How Fitting: design a slow fashion business that fits](https://alisonhoenes.com/wp-content/uploads/2022/08/HF49h-365x365.jpg)
In episode 49, Erika Neumayer Ehrat shares how she’s built a niche business – Rare Dirndl – creating fashion-forward styles that still honor traditions to help American women celebrate German culture. “I started Rare Dirndl in 2010 because, as an active member of the German community in Chicago, I was so disappointed to see that […]