This week we kick of a summer mini-series diving into the business side of fashion! In episode 72, fashion brand consultant Elizabeth Stiles shares her expertise on selling your fashion products without selling your soul. We talk about getting into a sales mindset that isn’t sleazy and practical tips on how, when, and where to […]
In episode 71, Patricia Luiza Blaj shares how her own relatable struggle to find clothing in her size led her to start Loud Bodies – an ethical, sustainable, and inclusive brand that offers sizes 2XS-10XL. Patricia believes that you too deserve to be happy, to wear beautiful clothes, and to be respected and represented by […]
In episode 70, hear how Leah Longueville grew the onesie screen printing hobby she started in her spare bedroom when her daughter was a newborn into a thriving lifestyle brand for millennial moms. Over five years later, Polished Prints now sells retail and wholesale plus has its own brick and mortar shop with multiple employees. […]
Without a plan for how your designs will make your brand money, you won’t be able to continue to share your designs with the world. The good news: there is more than one way that the products in your collection can affect your customer and your bottom line.
In episode 60, sustainable fashion business school founder & CEO Shannon Lohr shares insights, practical tips, and marketing and mindset wisdom for starting a sustainable fashion brand based on her years of experience coaching successful fashion entrepreneurs through her Factory45 program. As the Founder & CEO of Factory45, Shannon Lohr works with idea-stage entrepreneurs to […]
It seems backwards that the smaller the audience or demographic that you focus on, the more sales you’ll get, but I’ve seen it happen over and over again in my clients’ businesses and in my own. Being hyper-focused that puts you in the sweet spot where your ideal customers are waiting for you.
In episode 58, master clothing craftsman Keti McKenna tells the story of her fashion career from recently-immigrated geophysicist in NYC in the 1990s, to seamstress, to patternmaker at designer brands, and finally founder of her own high-end suiting brand Ketivani. Keti’s original career was as a geophysicist, but she always had a love of fashion […]
These brands each create thoughtful fashion that is made to fit your lifestyle and your body, and your personality! You’ll feel the personal touch, quality, and care when you wear their pieces and you’ll be supporting these small businesses, their local economies, and their families.
In episode 57, the owner of Canadian slow fashion brand Betty x Bow, Allison Kittle, shares how she combines comfort, versatility, and feminine flair to create thoughtful, elevated basics. Her pieces do it all, and so does she – Allison balances a full-time nursing career with operating Betty x Bow. “My name is Allison Kittle, […]
You’ve heard of fashion made with recycled polyester, but have you heard of fashion made with recycled flowers? In episode 53, Melissa Hargus Pierce gives us a glimpse into the creative and scientific natural dyeing process of Soul Studio – the sustainable, slow fashion brand she started with her mom. Soul Studio is a Natural […]
