In episode 92, The Shortlist founder Laura Briggs gives us a detailed look at how her fun and cheeky petite-only brand has reached profitability. From pricing and production to business operations, Laura describes the growing pains she’s gone through and the huge milestones she’s reached as she’s scaled her 3-year-old business. Laura was also my […]
In episode 82, hear how attorney-turned-designer Sopi Mitil turned her frustration with the lack of well-fitting petite professional attire into a business: The Sopi Mitil Co. The brand offers short (but not just small) women stylish, professional attire that fits curves like a glove without a trip to the tailor. The Sopi Mitil Co. is […]
In episode 79, hear how Jenna Loyal, the founder of Pro Hac Vice, has created a fashion-forward brand that petite women actually want to wear – all while working a full-time day job. With thoughtful fit, feminine details, and quality fabrics, Pro Hac Vice serves style in just the right proportions. Jenna Loyal is the […]
In episode 76, Chamiah Dewey shares how she has built the UK’s first brand for short-statured (under 4’11”) people with empathy, diversity, inclusivity, and style at the forefront. Hear how she’s overcome the challenges of creating a whole new standard for fit and sizing – and the difference it has made in peoples’ lives. Chamiah […]
In episode 63, Tigist Ketema recalls the demoralizing fitting room experiences trying to find workwear that fit her curvy, petite frame and shares how she felt called to solve that for herself and other women by creating something that didn’t exist before: a luxury workwear brand designed and made just for petite women. Tigist Ketema […]
In episode 51, Miranda Sam walks us through her decision to discover a new side of fashion by learning industrial sewing before starting her fashion brand made specifically for short women – Shortlisted. Discover how the experience is changing the way she views fashion! “When we talk about body inclusivity these days, we’re most likely […]
In episode 46, Sharae Averhart, the designer and business owner behind the plus-size petite fashion brand MoraRae, shares the role fashion has played in her life and career and how through all her experience, she has learned to approach fashion design with compassion, empathy, and problem solving. Hi! I’m Sharae, the owner and designer behind […]
In episode 37, Laura Briggs talks about the fun, work, challenges, and rewards of starting her petite fashion brand, The Shortlist, without any fashion industry experience. The Shortlist creates gorgeous, limited edition fashion exclusively for petites. In this episode, you’ll learn: People and resources mentioned in this episode: Do you want fashion business tips and […]
In episode 26, Nics Asawasudsakorn shares about launching her petite-focused brand Lovanie and what inspired her to start a slow fashion brand inspired by wanderlust. Nics is the founder of LOVANIE, a slow fashion brand for petite women. Lovanie pieces are designed to fit women 5’4″ and under and are made locally in Seattle from […]
